The famous fruity chewy candy from Japan ! Since its first release in 1975 by the confectionery producer Morinaga, Hi-Chew has became one of the most famous and best-selling Japanese candy. These sweets are juicy, chewy, and creamy at the same time. Though the individually wrapped little blocks look like usual bubblegum first, they soon become softer and smoother when you continue chewing them. The truly intense real fruit flavor of all Hi-Chew types will certainly wow you.